What’s Your Brand?
Who are you? And by that I mean, for the people who go to your website, listen to your demos, call you in to audition, sign you into their talent rosters, pitch you to directors, or hire you to be …
Marketing from the Client Perspective
Perspective is a marvelous thing. Looking at oneself, a situation or an object from a variety of vantage points often reveals something important to us that one can’t see from their singular point of view. It’s true in life and …
Your Network Net Worth: Uncovering the Treasure Trove of VO Jobs Around You
Voice-over takes on a unique duality in the arts as it has aspects of both a craft and a trade. As with any craft, after the consistent honing of the voice artist’s skill set, the desire is to be called …
How to Acquire and Audition with Voice-Over Agents
Voice-over agents are a great way to build and help supplement your voice-over career. They are there to help find you auditions for prospective jobs and offer you support. They research trends in the industry, negotiate client contracts, and act …
Can Part-timers Win on P2P Sites?
So, maybe you’ve heard the intimidating stories about life on the big “Pay-to-Play” (P2P) sites like Voices.com (VDC) and Voice123.com (V123). You know, that one about Dorcas (your cousin’s friend’s neighbor) who paid the $300-$400 fee to get a premium …
The Art of the Follow-up
We currently live in the age of digital connection. We check our phones daily and there are a plethora of apps and platforms available to see what is going on in the lives of the people we know (or only …
5 Ways For Audiobook Narrators to Use A Pseudonym
In a previous blog post, I wrote about 4 Reasons To Use a Pseudonym. The reasons are personal and varied and no one reason is right for every narrator. Just as varied is how you put that pseudonym to use. …
What NOT To Include On Social Media And Your VO Website
Nowadays, social media is at our fingertips, and it’s quickly become an outlet for our lives. People share everything, from what their cat did last night to their professional goals and accomplishments. Once you engage with website branding and start …
Must-Haves For Your Social Media Profile and Voice-Over Website
“What is the most important thing to add to my social media profile and professional voice-over website?” This is the most common question I am asked about marketing and branding. How you display yourself and your work online matters. …
How to Get Voice Work: Define Your Brand As A Voice-Over Artist
We all know how important branding is for big companies like Nike, Snickers, and McDonald’s, but it’s hard to imagine that voice-over actors need branding just as much as those big companies. A brand is what sets you apart from …
How to Get Voice Work: Create a Compelling Voice-Over Bio
You’ve spent so much time with your voice-over coach refining your reads. You’ve fixed that pesky mouth noise issue and you almost never pop your p’s anymore! You feel like your time in the studio recording went really well and …
How to Find Your Signature Sound in Voice Acting
A common conversation in the voice acting biz revolves around the concept of “finding your signature sound.” Oftentimes, this concept is met with absolute, sheer panic, as in: “Oh no! I don’t know what my signature sound is and …